Skip to content

GameStop Finalizes $1.5 Billion Offering to Fuel Bitcoin Acquisition

This move further solidifies the growing trend of corporate adoption of Bitcoin as a strategic reserve asset.

Table of Contents

Video game retailer GameStop has completed a $1.5 billion offering of convertible senior notes, securing the funds it plans to use, in part, to acquire Bitcoin for its corporate treasury.

GameStop announced on Tuesday that it has finalized the $1.5 billion offering of convertible senior notes to investors. This follows the company's announcement last week that it would add Bitcoin to its list of acceptable treasury assets and its subsequent plan to raise $1.3 billion through the offering. The final amount raised exceeded the initial plan, with an additional $200 million worth of notes sold, as was originally outlined as an option. 

According to the company's filing with the U.S. Securities and Exchange Commission, the sale of the convertible senior notes, which will mature on April 1, 2030, yielded approximately $1.48 billion in net proceeds after accounting for discounts and expenses. The filing states that GameStop "expects to use the net proceeds from the offering for general corporate purposes, including the acquisition of Bitcoin." 

GameStop's strategy of utilizing convertible senior notes to fund Bitcoin purchases aligns with the approach taken by Strategy (formerly MicroStrategy), the public company holding the largest Bitcoin treasury. Strategy currently holds 528,185 BTC, valued at over $45 billion, following an addition of 22,048 BTC for $1.92 billion, at an average price of $86,969 per Bitcoin, announced this weel.

GameStop's CEO Ryan Cohen recently shared a photo of himself with MStrategy co-founder and executive chairman Michael Saylor, a well-known proponent of corporate Bitcoin treasury reserves. 

While the initial announcement of GameStop's Bitcoin strategy spurred a rise in the company's stock price, investor reaction to the debt offering was less enthusiastic. GME experienced a sharp decline late last week following the announcement, with the stock down by 21.65% over the past five days.

This move by GameStop is part of a broader trend of companies increasing their exposure to Bitcoin. As reported yesterday, Strategy, Metaplanet, and MARA Holdings have all announced significant moves to increase their Bitcoin holdings. 

Bitcoin Accumulation Heats Up as Companies Double Down on Crypto
This trend underscores the increasing corporate interest in Bitcoin as a treasury reserve asset.

MARA Holdings, a Bitcoin miner, plans to sell up to $2 billion worth of its stock to fund further Bitcoin purchases, mirroring Strategy's strategy of utilizing market offerings to acquire Bitcoin. Metaplanet, a Tokyo-based company, has also issued debt to fund additional Bitcoin acquisitions.

Latest

Will 2026 Unwind Crypto Treasury Firms?

Will 2026 Unwind Crypto Treasury Firms?

The trade that once let equity investors proxy Bitcoin exposure is breaking down. With treasury firms underperforming their underlying assets, the model is shifting from accumulation to debt management—and many DATCOs may not make it through the next phase.

Crypto Cues to Watch Heading Into 2026 & Beyond

Crypto Cues to Watch Heading Into 2026 & Beyond

Crypto markets are set to be shaped less by single data prints and more by deeper forces – central bank credibility, AI-driven risk cycles, tariff-led inflation pressures, and dollar liquidity – creating a year defined by volatility, not clean trends.